A New Year, A New Time for Rock ‘n Roll Giving
For many people around the world the beginning of a new year marks the beginning of new resolutions, a time when people reflect on actions of the previous year and resolve to make the world around them a better place. Here in the state of Minnesota we have an organization that commits itself to the betterment of our communities 365 days a year, and would you believe this organization rocks?
Believe it, Borang readers, and believe that 2010 will be the year of rock ‘n roll giving, spearheaded by Rock the Cause (RtC). Rock the Cause is a 501c3 non-profit organization that works to create positive, life-changing experiences through the power of music and community. Every year RtC partners with other charitable organizations to form a united front against some of our societies worst social and medical ailments including poverty, AIDS, and sexual / domestic violence. This year RtC has partnered with Big Brothers Big Sisters (BBBS) of the Great Twin Cities to raise awareness and sponsorship for children in need of mentorship. RtC CEO Scott Herald shared some important points with us about the nature of the RtC / BBBS partnership that we’d like to share with you.
- BBBS has 400 children on the agencies waiting list who need male mentors. They also need new donors aged 21 to 45 to fill the gap that is being left by two important groups that are retiring or fading: Baby Boomers and WWII folks. When faced with this challenge BBBS sought out the services of RtC as they are the only nonprofit 100% dedicated to helping important causes like BBBS gain new stewardship! They do this at no cost to the causes they partner with, and RtC is a nonprofit that exists on revenues generated from public support.
- BBBS and RtC are in an ongoing initiative through 2010 to help create awareness and new stewardship for BBBS. They will achieve this through three concert events, music blogs, downloadable music and social media.
- RtC has already surpassed the expectations of BBBS by providing new mentors and increased web traffic through Facebook and Twitter.
A premier event for this partnership will be Glitter Ball 3: Big Hair Big Hearts, happening at The Music Box Theatre on January 29, 2010. Tickets for the event can be purchased through irockthecause.org for $15 in advance. Tickets will be $20 at the door the evening of the event. Happy Hour begins at 6:30PM with music beginning at 8:00PM. Attendees will be treated to musical performances from White Light Riot, The Melismatics, Allison Scott, The Notties, The Bloodsugars, Stellar Vector, and Transmission’s DJ Jake Rudh.
Here is just a sample of the kind of rock you can expect that night.
“Soul Sucker” by: The Melismatics
Stay tuned into Borangutan for more information about the event as the date nudges closer.
Links
Rock the Cause – Website
Big Brothers Big Sisters – Website / Become a Volunteer
posted January 5th, 2010 at 10:51 am MN Rock, Music News










Skelly, Sofia, and Nika,
Good guys do wear black!
Love ya!
Good guys also have blue fur like us…
When the moon is full!
This event sounds like one of the best to kick off the new year. I’m stoked!